Start with your cuisine and target audience. A fine dining restaurant often suits a refined and elegant name. A street food or casual spot may benefit from something bold and easy to remember. The name should signal what customers can expect before they see the menu. Keep it short and simple. Two or three words often work best. Make sure it is easy to pronounce and spell. Customers should be able to search it on Google Maps without confusion. Check availability before you finalize. Search your city to avoid duplicate names. Then secure the domain and social handles. A consistent name across signage, website, and social platforms builds stronger recall over time.