Conversion rate shows how many leads turn into customers.
Add the total number of leads generated.
Add the number of leads that converted into customers.
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Conversion rate helps measure marketing and sales performance.
Conversion rate is calculated by dividing conversions by total leads and multiplying by 100. This shows the percentage of leads that became customers. Track this metric over time to measure campaign performance. A higher conversion rate often indicates better targeting, messaging, or product fit. A lower rate may point to issues in your funnel. Use this data along with other metrics like traffic and cost per lead. Combining these insights helps improve your marketing strategy and overall growth.